Amy / Roles / AI Champion
For the AI Transformation Lead

Deploy AI across every
go-to-market team.

Pre-built, role-specific agents for marketing, sales, and customer experience — with the governance and ROI measurement your organisation requires.

Who this is for

Your mandate is to deploy AI at scale across the revenue organisation — not experiments, but a platform that changes how marketing, sales, and customer experience actually perform.

Amy is built for that mandate. Pre-built agents, enterprise governance, and measurable ROI from the first month — across every team, without custom development.

What changes with Amy · 6 shifts

Pre-built. Governed.
Measured from day one.

Custom builds take 6–12 months.
Amy arrives ready.

Built by B2B practitioners.

  • Specialist agents for marketing, sales, and customer experience
  • Marketing covers playbooks, campaigns, content, events, and analyst relations
  • Sales covers account research, battlecards, deal intelligence — no custom dev

Productivity proof.
Built into the platform.

Leadership wants proof. Amy delivers it.

  • Content output increases 5–10� from the same team size
  • Account research drops from hours to minutes
  • Sales reps reclaim preparation time per meeting

Adoption fails when tools
add to a full day.

Amy solves real daily problems — so teams adopt because it works.

  • SDRs find the 45-minute account research done in two
  • Product marketers have playbooks for every line, not just the top two
  • Battlecards update automatically when the landscape shifts

Today's problems solved —
tomorrow's asset built.

A compounding intelligence layer.

  • Every workflow and playbook feeds the Knowledge Hub
  • Intelligence built this quarter sharpens every agent next quarter
  • You build a strategic asset, not a short-term productivity bet

SOC 2 Type II.
SAML SSO. Audit trails.

Everything legal and IT requires.

  • Approval workflows so nothing publishes without sign-off
  • Multi-workspace architecture for global teams and regional compliance
  • Your security team approves before a single agent goes live

AI changes how buyers
experience your company.

Not just how your teams work.

  • Website Concierge qualifies visitors and routes each buyer before a rep is involved
  • Voice agents and embeddable AI create intelligent touchpoints
  • Buyers leave with a clear picture and a meeting already booked
The agents built for this role · 6

The specialists backing
every AI Champion.

Each agent is pre-built, connected to your Knowledge Hub, and ready to run on day one. They share intelligence — research done for one flows to every downstream asset automatically.

PM

Product Marketing Agent

Builds complete product playbooks for every product line so every team draws from the same intelligence from day one.

SE

Sales Enablement Agent

Equips every rep with talk tracks, battlecards, and objection handlers that update automatically when positioning changes.

AB

ABM Agent

Researches target accounts — buying committee, strategic priorities, signals, and competitive footprint — in minutes.

CA

Campaign Agent

Builds and executes campaigns across LinkedIn and Google, responding to market signals in real time.

WC

Website Concierge Agent

Qualifies digital traffic in real time via chat or voice and routes buyers to the right next step.

BA

Business Analyst Agent

Connects to your CRM and analytics to answer any performance question in plain language.

Related roles

Works with every team
that shares a pipeline.

Your work never happens in isolation. Here are the other roles Amy supports — and why their work gets better when yours does.

Month-one ROI.
The 12-month roadmap.

We'll demonstrate what your teams produce in week one, how adoption becomes measurable in 30 days, and where the platform takes your organisation as intelligence compounds.